Create An Online Store: Increasing the sales of our business is one of the main objectives. Today, the Internet offers excellent opportunities for SMEs and freelancers to increase sales. Creating an online store is a sales channel that offers unique billing possibilities. But various platforms exist, and from this, we must know how to choose the best platforms to create an online store based on the needs of our business.
What are the best platforms to create an online store?
Many platforms exist to create an ecommerce, but Gsoft works mainly with three, the best on the market today.
That is why we will now explain the essential features of these platforms—understanding that none is better than another. Instead, each is designed for different business models with additional needs. And you will have to choose the one that is the most appropriate for your business, and that enhances it as much as possible. We are talking about the Magento, PrestaShop, Woocommerce and Shopify platforms.
General characteristics of the best platforms to create an online store
Next, we explain in a general way the features of each one of them. And so you can think about which may be the most appropriate for your business:
Woocommerce
Let’s start with the most straightforward platform. If we have a simple project, such as that of a freelancer or a small company, and our budget for creation is a bit small, woo commerce is the perfect option. It is a platform that is easy to manage but also offers many features that make our store work ideally and allow us to develop and obtain sales on the Internet. Therefore, it is the perfect option if we want to create an easy and straightforward way to use the virtual store.
Prestashop
Suppose our business is more ambitious. Our catalogue is very extensive, with a large number of products, and we plan to grow. We should consider implementing a platform with more features like Prestashop. The difference concerning Woocommerce will be significant in terms of the detail it provides us in controlling products and stocks.
Magento
When discussing the Magento platform, we must understand that it is for a broad type of business. Thanks to the many functionalities available, it allows you to have e-commerce practically tailored to large companies needs.
Therefore, if your company has many items you need to sell, integration with an ERP, managing stocks, unique conditions in payment and shipping methods, and much more… Magento is the most appropriate tool to create your online store.
But just as anyone can’t create an ecommerce with Magento, expert programmers like the ones Gsoft has in its team of professionals are necessary. They must know exactly your needs and be able to transfer them to this tool so that it works optimally. If you need more information about Magento, you can consult our post on why to create an online store in Magento.
Shopify
It is a format that is already pre-designed and has its functions from the beginning of the creation of your online store. Of course, you can modify your store however you want since it is easy to manipulate. It is intended for any company that wants to start and test if it wants and can manage an online store before considering a platform that we have just explained and that requires professionals to program it according to what you need.
Therefore, as we have just explained, among the best platforms to create an online store, none stands out and is better than the others. But each has its functionality and price for each type of project or business you want to undertake or promote.
If you need advice on choosing the best platforms to create your online stores, do not hesitate to contact us, as we are experts in these three platforms and will help you answer your questions.
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